The duo you need to succeed: Organic post + Spark Ads

Spark Ads helps businesses like yours get discovered and make more sales. It can help you boost organic posts and create in-feed ads that don't feel like ads at all.

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Create Advertiser Account

Creating Spark Ads just got easier with Business Account

Since you are a Business Account user, it's so easy to use Spark Ads. Pull existing content from your TikTok Business Account to Ads Manager. All public and ad-enabled private posts will be available to make Spark Ads.

Grow your business with Spark Ads

Get Started

Reach a unique audience on any budget

With TikTok ads, getting your brand in front of the right audience is easy and affordable. TikTok Ads Manager helps you get more out of your ad spend.

Get more high-value customers

Launch, measure and optimize — all in one place

Why Spark Ads

Unlock your potential by promoting your best performing videos
Spark Ads is a native ad format that enables you to leverage organic TikTok posts and their features in your advertising. You can boost your own existing organic videos. Get more views, followers and brand exposure by leveraging your best-performing videos.
Aim higher and go futher
Compared to non-Spark Ads, Spark Ads see a 134% increase in viewing completion. We are also seeing overall positive campaign results of using Spark Ads on Engagement Rate, CVR, and CPM (Engagement Rate +142%, CVR +43%, CPM -4%) compared to Non-Spark Ads. With Spark Ads, you can also reduce unintended clicks to achieve higher CVR.
Create connections and build trust with TikTok Communities
Spark Ads are powerful native ads that help the audiences discover and connect with your business in an authentic way. Get a serious edge over your competitors by investing in your TikTok community with Spark Ads.

How businesses like yours win with TikTok Spark Ads

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Partymachines

See how Partymachines gained 23.1M likes, 1.2M followers, and achieved a cost per click of $0.10 by running a Reach campaign with Spark Ads.

1.2M followers

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Regaluxa

Regaluxa

See how Regaluxa gained 43% higher ROAS than Min-Bid, 661K Total Reach, and achieved 102 conversions by leveraged their organic videos as Spark Ads.

661K total reach

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Fidget Town

See how Fidget Town gained 80M+ impressions and 1M app installs worldwide, with a high MAU of 230K by utilizing Spark Ads and working with TikTok's Marketing Partners.

1M app installs

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