Drive online sales, increase app installs, raise brand awareness or build a community. Whatever your objective, TikTok's got you covered. Flexible spending, easy setup, and efficient ad delivery.
Blue Specs Glasses
Blue Specs Glasses (@bluespecsglasses) is a Shopify store that sells fashionable eyewear. After realizing their target audience of males and females between 18 to 44 was big on TikTok, the Blue team joined the platform. The Blue Specs team used Lowest Cost bidding which allowed the system to dynamically bid and reach more users resulting in more conversions and scalability in spend, all while maintaining their efficient CPA.
$7.59 Cost Per Acquisition
2.8% Conversion Rate
1. Select your advertising objective.
2. Set your budget, targeting and bidding method.
3. Upload your video or photo, add your ad copy and CTA.
4. Review your campaign settings.
5. Submit!