The preferred place for product recommendations, connecting your brand to 1B+ shoppers through joyful and active discovery. The For You Page is a content and audience matchmaker, showing users the things we’re confident they’ll find interesting and engaging.

On TikTok, you don’t have to tell people to buy your products. You can show them why they should with our unique storytelling elements.

Unlock the potential of your product catalogue with scalable creative solutions, catalogue-exclusive features and seamless checkout experiences. Find new customers and drive conversions with dynamic interest-driven product discovery.