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Drive more views with TikTok ads

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How TikTok increases video views

Get discovered

Get discovered

58% of TikTok users discover new brands and products on the platform—14% more than on other platforms.

Source
Tuned in Audience

An audience that's tuned in

Every day, TikTok users around the world watch a movie length's worth of content.

Source
Join in the conversation

Join the conversation

Brands show up authentically alongside our users, allowing them to be a part of two-way conversations with their audiences.

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Tips for TikTok success

Make your ads interactive

DE TT 1

Use Interactive Add-Ons to entertain and engage your audience with pop-ups, stickers and other visual elements.

Learn more

Optimize for engagement

Use the Audience Insights tool

Success stories

FinT Inc.

The Japanese marketing agency used creator marketing and Spark Ads to drive awareness of a client's brand and increase video views by 700%.

+700%

increase video views

See case study

MR. DIY

The Kuala Lumpur-based home improvement retailer leveraged organic content and Spark Ads, resulting in over 9 million video views in just 5 days.

+9M

video views in 5 days

See case study

eOne

This independent studio used a suite of TikTok advertising solutions, including Spark Ads and In-Feed Ads, to get over 50 million impressions.

+50M

impressions

See case study

LOOKFANTASTIC

The online beauty platform utilized multiple TikTok ad solutions to get in front of 7.7 million users and drive incremental sales during Cyber Week.

+7.7M

views during Cyber Week

See case study

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