REV UP YOUR SALES THIS MEGA SALES 11/11

Online shopping appetite continues to grow.

The Mega Sales season is a crucial time for all businesses to leverage the increase in shopping appetite and ride on the buzz to boost sales.

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Reasons to boost traffic and drive engagement now

68 %
of TikTok users are planning to spend above US$50 this year

Source: TikTok commissioned study on consumer's behaviour during Mega Sales conducted by Toluna among n=4500 TikTok Users and non-users in SEA,2023

97 %
of TikTok users took action during sale season after watching ads on TikTok

Source: TikTok commissioned study on consumer's behaviour during Mega Sales conducted by Toluna among n=4500 TikTok Users and non-users in SEA,2023

81 %
of TikTok users say they will shop online this Mega Sales

Source: TikTok commissioned study on consumer's behaviour during Mega Sales conducted by Toluna among n=4500 TikTok Users and non-users in SEA,2023

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Take a look at these Southeast Asian brands that have leveraged content and commerce to their advantage

Whitelab Indonesia

Indonesian skincare brand utilize a Full Funnel campaign strategy with Shop Ads to achieve long-term success beyond the Mega Sales period

3.5x ROAS

9.4K Product Sold

58% GMV through Full Funnel campaign

NPP Box Thailand

NPP Box's colourful and vibrant videos on TikTok helped re-invent the very notion of a cardboard box manufacturer - from a non-essential item to a key aspect of any SMB's e-commerce and branding strategy

36K Organic Livestream Views

143% Growth in GMV from TikTok Shop

105% Increase in orders from TikTok Shop

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