Grow your business with TikTok ads

TikTok Ads Manager is an affordable and easy-to-use tool to help you achieve your advertising and business goals.

Get Started

Optimized hero image - pottery - Paid Ads

Create Advertiser Account

Integrate Easily with Our Trusted eCommerce Partners
shopify logo blackEcwid by Lightspeed logoWooCommerce logoBigCommerce logo

Why TikTok Ads are a must for any business

1 in 2

TikTok users are open to making a purchase directly from TikTok.

Source

73

%

73% of TikTok users are likely to visit a store or website while using TikTok

Source

2.9

x

TikTok is driving 2.9x greater sales efficiency (vs. all digital media measured)

Source

Achieve your business goals with TikTok for Business

Build TikTok Community
Generate leads
Boost conversions
Drive product sales
tipdilz7wysq-6VCJWuaFKP27ZvnDIOhWP

Meet your newest, biggest fans

Engage with your target audience with and grow your fanbase the TikTok way, at an affordable price.

Build TikTok Community

tipdilz7wysq-6VCJWuaFKP27ZvnDIOhWP
Meet your newest, biggest fans
Engage with your target audience with and grow your fanbase the TikTok way, at an affordable price.

Generate leads

Turn tuned-in audiences into high-value customers
Leverage TikTok's next-gen lead gen solutions to find and convert new prospects.

Boost conversions

Turn attention into action
Drive conversions and achieve results with TikTok's powerful performance solutions.

Drive product sales

Grow your TikTok Shop with ad solutions
Maximize traffic and sales for your TikTok Shop and put your ads in front of shoppers more likely to buy.

Find your audience

Connect through the content they love

TTAM SEO v2 Audience Image

Leverage your audience’s interests, viewing behaviors and creator interactions to deliver relevant ads tailored to your industry and goals.

Capture high-intent customers instantly

Optimized ads for maximum conversions

Unlock your creativity

Unlock winning creative insights

Creative Products

See examples of top ads from other advertisers, learn creative best practices and explore trending videos, sounds and hashtags on TikTok via the Creative Center.

Professional ads in just minutes

Native tools for better engagement

Measure your impact

Find new customers with Pixel

tipdilz7wysq-5ivtor3keN8QqMBgqZkKWL

Use TikTok Pixel to track visitor actions, create audience segments, re-engage visitors and find new customers.

Measure your true ad spend return

Your ads, one powerful dashboard

Small businesses are crushing it on TikTok

7 Brew

7 Brew is a drive-thru beverage brand with over 300 locations. To raise awareness and social proof, they launched a TikTok-first campaign during the slow summer season, leveraging creator-led content and strategic targeting.

+16.4%

increase in Ad Recall lift

58,000+

new followers gained

Betterbrand
Betterbrand makes science-backed health supplements. After building a strong organic presence, they used TikTok Shop Ads, leveraging GMV Max and Product Shopping Ads to automate optimization, drive product sales, and expand their audience reach.

$1M

GMV reached in one quarter

80%+

of sales driven by ads

Arrae

Arrae creates 100% natural supplements to simplify wellness. Already leveraging TikTok Shop, they sought to scale product sales efficiently. By adopting GMV Max, they optimized campaigns, increased engagement, and maximized purchases.

+ 75%

Purchases

+ 25%

ROI

678579f1d4baff973398baf0 20250113-143313

Vitamasques

Vitamasques creates innovative, affordable skincare for all skin types, with 95% of products being vegan. They adopted Carousel ads, allowing them to repurpose assets while showcasing multiple products in a single ad to drive engagement and performance.

30%

lower CPA

3x

higher CVR on Carousel Ads

Learn more

Launch your ad in minutes

1. Select your objective

2. Set a budget, targeting, and bidding method

3. Choose your videos, ad copy, and call to action

4. Submit ads and capture your audiences attention

Launch ads and drive business results on TikTok

Get started

Reach a unique audience on any budget

With TikTok ads, getting your brand in front of the right audience is easy and affordable. TikTok Ads Manager helps you get more out of your ad spend.

Connect with highly engaged shoppers

Launch, measure and optimize — all in one place

Pictograms
Start advertising on TikTok today!

Get started

English