Unlock growth on TikTok Ads with a limited-time offer

Supercharge your ads! Claim up to USD $6,000 in ad credits to power your first TikTok ads and drive sales, installs, brand awareness, and community growth faster.

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Build your TikTok Community

Why business owners trust TikTok

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Everyone’s here

Available in more than 150 markets in 75 languages, no video app is on more mobile devices worldwide. Of TikTok’s millions of users, 1 in 4 can’t be found on any other platforms.

On TikTok, it's always content first

An immersive, full screen and sound-on experience

Easy campaign setup & creative production

TikTok makes it easy

With a simple, speedy set-up process, TikTok Ads Manager will have you sharing your products with the platform's 100million strong European community in no time.

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Reach your customers with target lookalike and custom audiences. Install pixel on your site and track your performance with a real-time data dashboard.
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With flexible budgeting and bid systems built-in, TikTok Ads Manager gives you complete control of how much you spend.
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Take your ads full TikTok with our suite of powerful in-app creative tools – AR effects, transitions, filters, and text. The trick is to create like a user to get discovered.
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We also offer tools in our Creative Centre that allow you to easily and quickly repurpose your existing content to run on TikTok more effectively.
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Success stories on TikTok

Goodcall

Goodcall, an AI-driven software for small businesses, used TikTok Ads to drive sign-ups for its free and premium services. By using creator-led content, Spark Ads, and audience targeting, they optimized conversions and reduced customer acquisition costs.

CAC decreased by 96%

2K+ new accounts gained per month

Woofz

Woofz, a leading dog training app, tested TikTok's Smart+ App Campaign on iOS to drive subscriptions at a lower cost. By leveraging AI-powered automation, they optimized performance and increased conversions while minimizing acquisition costs.

CPA decreased by 60%

Conversions increased by 67%

Grande Cosmetics

Grande Cosmetics, the #1 Lash & Brow serum brand in the U.S., used TikTok Shop Ads to scale sales and discovery. With Video Shopping Ads and Spark Ads, they streamlined the purchase journey, grew organic success, and engaged affiliate to drive conversions.

Achieved 10X ROAS

CPA decreased 85%

Good Protein

Good Protein, a health and wellness brand, turned to TikTok to drive conversions and expand its customer base. By leveraging Spark Ads and Smart+ Web Campaigns, they optimized ad performance and engaged new audiences with compelling, creator-led content.

CPA decreased by 18%

ROAS increased by 28%

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Brand Safety at TikTok

Building a platform that is safe for brands first means building a platform that’s safe for every day users. Over the last year, TikTok has made great strides in developing partnerships that help promote and sustain a safe environment for all users on the TikTok platform. TikTok works with industry experts, non-governmental organizations, and industry associations around the world in our commitment to building a safe platform for our community. We collaborate with organizations in different regions to share best practices, create programs, and exchange ideas on safety-related topics.

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Whatever your goal, TikTok's got you covered

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Build a community and drive brand awareness

Use TikTok to let your audience discover your brand's story and engage with your products. Nurture your community to be your brand advocates.
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Find new customers and increase online sales

Reach your most engaged audience and share unique product features, customer reviews, coupons and offers to boost your online sales.
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Retarget and sell to existing customers

Use custom audiences, to target your existing customers and showcase new products they might be interested in.
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Turn prospects into leads

Identify and educate potential customers about your product/service by sharing an ebook/guide, run surveys, or generate registrations for product launches or events.

Launch an ad in minutes

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Select your advertising objective.
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Set your budget, targeting and bidding method.
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Upload your video or photo, add your ad copy and CTA.
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Review your campaign settings
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Submit!
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