Grow your Business with TikTok Ads

TikTok Ads Manager is the one-stop shop for running and managing paid campaigns on TikTok.

TikTok Ads Manager gives you all the features you need to launch effective ads, drive sales, and measure performance. Best of all, it's affordable and easy to use.

TIKTOK VANESSA DESIGNER v3round

Why advertising here works

Get discovered

2 in 3 discoveries on TikTok were made via our search capabilities.

Attract new customers

TikTok users are 1.2x times more likely to explore new retailers and brands.

Drive more sales

61% of the TikTok audience have purchased something directly on TikTok, or right after seeing it on TikTok

Integrate Easily with Our Trusted eCommerce Partners
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Launch ads and drive business results on TikTok.

Inizia

Reach a unique audience on any budget.

With TikTok ads, getting your brand in front of the right audience is easy and affordable. TikTok Ads Manager helps you get more out of your ad spend.

Connect with highly engaged shoppers.

Launch, measure and optimize — all in one place.

Realizza i tuoi obiettivi di business su TikTok (1)

Build Tiktok Community
Genera lead
Aumenta le conversioni
Drive product sales
interative add-on

Meet your newest, biggest fans

Engage with your target audience with and grow your fanbase the TikTok way, at an affordable price.

Build Tiktok Community

interative add-on
Meet your newest, biggest fans
Engage with your target audience with and grow your fanbase the TikTok way, at an affordable price.

Genera lead

Trasforma il pubblico già interessato in clienti ad alto valore
Usa le soluzioni di nuova generazione per la generazione di lead di TikTok per trovare e convertire nuovi potenziali clienti.

Aumenta le conversioni

Trasforma l’attenzione in azione
Promuovi le conversioni e raggiungi risultati con le potenti soluzioni per le performance di TikTok.

Drive product sales

Grow your TikTok Shop with ad solutions
Maximize traffic and sales for your TikTok Shop and put your ads in front of shoppers more likely to buy.

Find your audience

TikTok Ads Manager makes it easy to get the attention of highly engaged audiences.

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Leverage your audience’s interests to deliver relevant ads tailored to your industry.
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Serve ads to people actively searching for products and services like yours.
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Use automatic targeting* to optimize delivery, lowering CPA while increasing conversions. *Available only for Traffic, App, Lead Gen, Community Interaction and Conversion Web Objectives.
Focused View

Unlock your creativity

TikTok Ad Manager's creative tools gives businesses an easy way to produce and edit new videos.

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See examples of top ads, learn best practices and explore trends via the Creative Center.
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Create top-quality ads with over 100 customizable video templates. Simply drop in your photos, text, logos and background music.
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Add music, text, creative effects, transitions and more with TikTok Video Editor to create content that feels like a TikTok video.
Creative tools 2

Measure your impact

Maximize ROI with measurement tools that provide performance and content insights, so you can act and drive efficient conversions.

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Use TikTok Pixel to track visitor actions, create audience segments, re-engage visitors and find new customers.
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Use web attribution to track and measure return on ad spend, track conversions and evaluate the effectiveness of your digital ads.
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Track key metrics and get actionable insights from your own customizable dashboard and get unmatched line-of-sight into your ad campaigns.
How - To

Success stories on TikTok

7 Brew

7 Brew is a drive-thru beverage brand with over 300 locations. To raise awareness and social proof, they launched a TikTok-first campaign during the slow summer season, leveraging creator-led content and strategic targeting.

Ad Recall lift increased by 16.4%

Gained 58k+ new followers

Betterbrand

Betterbrand makes science-backed health supplements. After building a strong organic presence, they used TikTok Shop Ads, leveraging GMV Max and Product Shopping Ads to automate optimization, drive product sales, and expand their audience reach.

GMV reached $1M in one quarter

80%+ of sales driven by ads

Arrae

Arrae creates 100% natural supplements to simplify wellness. Already leveraging TikTok Shop, they sought to scale product sales efficiently. By adopting GMV Max, they optimized campaigns, increased engagement, and maximized purchases.

Purchases increased by 75%

ROI improved by 25%

Vitamasques

Vitamasques creates innovative, affordable skincare for all skin types, with 95% of products being vegan. They adopted Carousel ads, allowing them to repurpose assets while showcasing multiple products in a single ad to drive engagement and performance.

Obtained 30% lower CPA

Carousel Ads averaged 3X higher CVR

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Launch ads in minutes!

1. Select your objective

2. Set a budget, targeting, and bidding method

3. Choose your videos, ad copy, and call to action

4. Submit ads and capture your audiences attention

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